Eltham Redbacks Football Club is located on Wattletree Rd in Eltham North, North East of Melbourne, Australia.
The club was founded in 1967 as Eltham Soccer Club which was renamed in the mid 1980’s to Eltham North Soccer Club which in turn became Eltham North Soccer & Sporting Club (although the club was still always referred to as Eltham North Soccer Club or ‘ENSC’ during this period).
At the 2009 AGM the members voted unanimously in favour of a name and logo change as part of a re-branding strategy beginning in 2010 to coincide with a ~$1.6m AUD facilities upgrade.
The name change expands from ‘Eltham North’ to ‘Eltham’ to appeal to the greater Nillumbik region as well as following the name change trends of the Football Federation of Victoria (previously Soccer Victoria) and the Football Federation of Australia to incorporate the official sport name ‘football’.
The logo was designed by Davor Filipovic who played in the senior men’s group in 2008. Davor suffered a severe broken leg in that season in a 50-50 tackle against a keeper and the club is proud to stand behind the powerful, modern logo of his creation.
The re-branding strategy is a wholesale one, and sees the introduction of paid coaches, a new website along with new equipment and uniforms for all players – with each player to own their own playing strip!
A technical director will be employed by the club from 2010 onwards, to oversee coaching and run courses for coaches as part of a club-wide football program.
Go the ‘backs!
